Žurnalistikos Tyrimai https://www.zurnalai.vu.lt/zurnalistikos-tyrimai <p>Įkurtas 2008 m. Publikuoja žurnalistikos ir medijų studijų tematikos straipsnius.</p> Vilniaus universiteto leidykla (Vilnius University Press) en-US Žurnalistikos Tyrimai 2029-1132 <p>Susipažinkite su autorių teisėmis&nbsp;<a href="http://www.zurnalai.vu.lt/zurnalistikos-tyrimai/journalpolicy">žurnalo politikoje</a>&nbsp;skiltyje Autorių teisės.&nbsp;</p> The Necessity of the Digital Single Market Strategy for Small Media Markets: Case of the Biggest Video-on-Demand Platforms in Lithuania and Estonia https://www.zurnalai.vu.lt/zurnalistikos-tyrimai/article/view/11836 <p>[full article and abstract in English]</p> <p>This article analyzes the biggest Lithuanian and Estonian video-on-demand (VOD) platforms including Telia, their capabilities for fostering European film production and mass media in general. It is important to accentuate that non-linear TV and VOD services are attracting more and more users in Europe, and it is even considered that VOD could become a strong competitor for theatrical releases in film distribution, while, in the context of mass media, the growth of users might be associated with potential threats of propaganda, which still has its own distribution mechanisms within linear TV. However, the audiovisual content that is being supplied for the users of VOD platforms and TV is also regulated by the Audiovisual Media Service Directive (AVMSD). Without regulation, the users of VOD platforms and TV might face a limited choice of audiovisual content. Therefore, the Digital Single Market (DSM) strategy is aimed at creating a single market in Europe and eliminating the geo-blocking that limits user abilities to use VOD services during travel across borders while also establishing better access to digital goods and services at the same time. Looking from the perspective of the VOD platform, a DSM strategy might bring about a monopolization of VOD services in Europe; in that case, the little markets of the Baltic States would suffer. Another important issue that small media markets come across is related to the level of propaganda that is being transmitted from Russian TV channels that are registered in different EU countries. The article argues, and the research results show, that a DSM strategy and the elimination of geo-blocking do not eliminate the problem of fostering European audiovisual content that is and could be available to the users of VOD platforms in Lithuania and Estonia, and that these measures do not pay significant attention to EU’s consumer protection issues.</p> Audrius Dabrovolskas Autorių teisių (c) 2018 Vilniaus universiteto leidykla https://creativecommons.org/licenses/by/4.0 2018-10-08 2018-10-08 12 5 38 10.15388/ZT/JR.2017.12.11784 Immigrants in Polish and German Online Media: A Comparative Analysis https://www.zurnalai.vu.lt/zurnalistikos-tyrimai/article/view/11837 <p>[full article and abstract in English]</p> <p>In this article, the authors present the results of their research conducted in Polish and German online media in 2016. The major topic of the abovementioned research was the European refugee crisis in Poland and Germany and its representation in websites of four quality newspapers: Wyborcza.pl, Rp.pl, Faz.net and Sz.de. The aim of this article is to analize the role of media in public opinion-shaping in both countries. Through a quantitative and qualitative evaluation of the data, the authors answered the following questions: 1) Are the media narratives of both countries different from each other? b) If so, how is the migration problem presented in Poland and in Germany? c) What are their most noticeable features?<br>Among the most important conclusions are the following: 1) The media coverage of both countries is highly politicized; 2) Neither German nor Polish journalists of the opinion-forming quality newspapers did measurably support an isolationist policy.<br>The research has been conducted within the scope of an International project called LEMEL (L’Europe dans les médias en ligne). This program was initiated by Cergy-Pontoise University and is now held annually. Several European countries participate in it (scientists from France, Germany, Italy, Poland and Romania are permanent members of the project’s research group). The aim of the project is a synchronous and diachronic comparative analysis of the content presented in their respective national online media.<br>The analysis focuses on the way Europe and its problems are presented in the abovementioned media content.</p> Joanna Szylko - Kwas Katarzyna Gajlewicz - Korab Anna Grutza Anna Jupowicz - Ginalska Autorių teisių (c) 2018 Vilniaus universiteto leidykla / Vilnius University Press https://creativecommons.org/licenses/by/4.0 2018-10-08 2018-10-08 12 39 72 10.15388/ZT/JR.2017.12.11785