Vol. 14 No. 2(28) (2023): Organizations and Markets in Emerging Economies

Vol. 14 No. 2(28) (2023)

Organizations and Markets in Emerging Economies
Published 2023-07-13

Front Matter

Sigitas Urbonavicius
Editorial Board and Table of Contents
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215-218
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Special Issue in Marketing

Vaida Lekaviciute | Vilte Auruskeviciene | James Reardon
Should Your Chatbot Joke? Driving Conversion Through the Humour of a Chatbot Greeting
Abstract views 905 | Article downloads (PDF) 756 | Article views (HTML) 93
Sigitas Urbonavičius | Mindaugas Degutis | Ignas Zimaitis | Vatroslav Skare
Impacts of Store Trust Antecedents on Willingness to Disclose Personal Data in Online Shopping
Abstract views 641 | Article downloads (PDF) 514 | Article views (HTML) 46
Naghmeh Nik Bakhsh | Linda D. Hollebeek | Iivi Riivits-Arkonsuo | Moira K. Clark | Ramunas Casas
Proactive Service Recovery Performance in Emerging (vs. Developed) Market-Based Firms: The Role of Clients’ Cultural Orientation
Abstract views 593 | Article downloads (PDF) 469 | Article views (HTML) 33
Rasuolė Andrulienė | Sigitas Urbonavičius
The Role of Health-Consciousness and De-stress Motivation on Travel Desire and Intention
Abstract views 728 | Article downloads (PDF) 503 | Article views (HTML) 140
286–303
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Desi Arisandi | Fei Gao (Phoebe) | Chin Moi Loh
What Kind of “Green” do the Guests Want? An Exploration of Adoption of Luxury Hotel Green Room Attributes
Abstract views 1236 | Article downloads (PDF) 719 | Article views (HTML) 73
Rūta Repovienė | Aušra Pažėraitė
Communicating the Value of Waste Management to Customers: Focus on Website Content
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326–346
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Asta Svarcaite | Agne Gadeikiene
Exploring Value Co-Creation in Sharing Platforms by Applying DART Framework
Abstract views 646 | Article downloads (PDF) 633 | Article views (HTML) 31
347–365
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Kristian Pentus | Mariia Ruusu | Andres Kuusik | Liudmyla Dorokhova | Kerli Ploom
How Sexualised Images in Advertisements Influence the Attention and Preference of Consumers with a Modern View
Abstract views 1315 | Article downloads (PDF) 821 | Article views (HTML) 216
Sofia Gumilevskaya | Joseph Devlin | Daniel C. Richardson | Habiba Diab | Zutao Liu | Phoebe Casey-Miller
Addressable TV Advertising Enhances Advertising Effectiveness
Abstract views 1034 | Article downloads (PDF) 620 | Article views (HTML) 41
Karina Adomaviciute | Vytautas Dikcius | Ignas Zimaitis
MOOCs: The Factors Impacting Learners’ Continuance Intention, the Intention to Complete or Cancel a Course
Abstract views 575 | Article downloads (PDF) 479 | Article views (HTML) 34
Oleg Melnikov
Heuristic Rules for the Dynamic Pricing Problem
Abstract views 976 | Article downloads (PDF) 457 | Article views (HTML) 65